MAR handbook
Signalerna
Recognise the signals. Make the assessment. Document the reasoning.
Read online · Swedish edition
Explore the book (SV) ↗Pinecap Knowledge
The thinking
behind the work.
Books, essays and frameworks for people who carry the responsibility for how a company is understood. The library is currently in Swedish.
Pinecap-serien · Magnus Uppsäll
The thinking behind the work.
Two books. Judgement and communication, from different perspectives.
Communication handbook
Nio läsningar
The same sentence meets different readers. Make the meaning clear to all of them.
Read online · Swedish edition
Explore the book (SV) ↗Keep reading · Swedish library
01Nio läsningar
How the same announcement meets different readers and different expectations.
Fyra läsare. En rubrik.
One formulation, read by an investor, a chair, a regulator and a journalist.
Press Clarity Score
A framework for examining the quality of an announcement.
Explore the library.
A useful first conversation
What does the outside
world need to understand?
Have an assignment in mind? Tell us what needs to be ready and when. If you would like to explore the need first, start with three observations on your public material.
Explore Signal Audit ↗Complimentary first review. No ongoing commitment.Tell us about your assignment ↗